Valu Extends Partnership with Majid Al Futtaim to Offer Flexible Payment Solutions Across VOX Cinemas, Magic Planet, and Ski Egypt

Valu, the leading universal financial technology powerhouse in the Middle East and North Africa (MENA), has announced a new strategic partnership with Majid Al Futtaim, enabling customers to enjoy flexible payment plans across VOX Cinemas, Magic Planet, and Ski Egypt.
Through the partnership, Valu is now integrated as an offline payment method across VOX Cinemas and Magic Planet, and both online and offline at Ski Egypt, giving customers greater flexibility when accessing Majid Al Futtaim’s entertainment and leisure offerings.
Through this collaboration, Valu customers will be able to access flexible payment plans and benefit from exclusive upcoming offers when enjoying entertainment and leisure activities at Majid Al Futtaim’s flagship destinations.
As part of the partnership, Valu customers will soon be able to enjoy a range of exclusive offers across the three destinations when paying with the Valu Prepaid Card or using their Valu limits. There will be upcoming offers for customers, providing enhanced value and greater flexibility when enjoying entertainment and leisure experiences at VOX Cinemas, Magic Planet, and Ski Egypt.
Walid Hassouna, Chief Executive Officer of Valu, commented: “This partnership highlights Valu’s mission to integrate seamless financial experiences into our customers’ daily lives. By continuing our collaboration with Majid Al Futtaim, we are providing young consumers with access to top-tier entertainment through flexible and accessible payment solutions that align with their lifestyle aspirations.”
Mahmoud Youssef, Country Head for Majid Al Futtaim – Egypt and Lebanon, added: “At Majid Al Futtaim, we continuously seek innovative partnerships that enhance customer value and convenience. Our extended collaboration with Valu allows us to offer our visitors greater financial flexibility, ensuring that exceptional entertainment experiences are more accessible than ever.”
As a lifestyle payment method, Valu continues to expand its ecosystem by partnering with leading brands across key sectors, reaffirming its role in transforming the customer experience across shopping, leisure, and